The making of a 30 Second Television Commercial for GJ Gardner Homes - 'Best Price Upfront'
GJ Gardner Homes is a builder that specialises in residential custom-built homes.
The custom built-home market is a competitive one, so we needed to do something different to make GJ Gardner stand out in the market - It's called "cut through".
We had a simple message; "a great home for a great price". So we listed the features of the home, followed by the price.
Sounds simple right? But the art is in the execution.
While the price of the home was cheap, we didn't want the commercial to look cheap.
So we gave it to one of our talented designers who created a simple but sophisticated look for it, then to our motion graphics wizz to bring all the elements to life.
I'm sure you'll agree it looks great!
An ad like this produced by a typical advertising agency or television commercial production companies will set you back over $12,000 AUD.
We’re not typical.
We produced this commercial for around $3,700 AUD - From idea to delivery to TV station.
We’re not just an advertising agency and we’re not just a production company. We’re both.
We’re the creative company that write it, make it, buy the television media, and send it via sattelite direct to the station.
Its great because it’s done quicker and cheaper. There is no better way to do it if you want a Television Commercial Produced in Melbourne, Sydney, Brisbane, Perth, Adelaide, Darwin or Hobart.
Contact us today for great television commerical prodution rates.
It never ceases to amaze us how many days and weeks go into making something that will be seen for just a few seconds. Even how many people are involved in conceptualizing, strategising, writing, editing and graphics. As with all TVC’s we produce, it’s hard work, stressful but extremely enjoyable. The “GJ Gardner Homes - Best Price Upfront" Television Commercial was no exception.